The meteoric rise of Apps

This graph shows various Google searches over time. Notice how "software development" is in decline whilst "app development" is on the up! Interesting to see "web apps" has flattened out over the last couple years.

Anyway you slice it... Apps are not going anywhere soon!

After all, every business is a software business.

Talk to us @ Magnetika

Google Analytics for Single Page Sites

With the rise in popularity of single-page applications (SPA) it has become important to ensure your tracking and events are still working for you.

Set up your Google Analytics script as per usual and then call ga('set', 'page', ...) and also ga('send', 'pageview') every time someones clicks on your site's menu. That way you can still track interactions with your site and your measured bounce rate will also improve!

 $('.navbar-nav a').click(function () {      
   ga('set', 'page', '<<page-name>>');  
   ga('send', 'pageview');  
 });  

Up to date link: https://developers.google.com/analytics/devguides/collection/analyticsjs/single-page-applications

Talk to us @ Magnetika